The Secrets to Your Lowest Possible Price on a New Car

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Did You Know Every New Subaru Outback Has a Secret Price?

It's the low price you'll never see published in the paper...

Discover the Dealer's Secret Price

Over the past month we helped 55,174 new car buyers find their perfect car!

2014 Subaru Outback
2014 Subaru Outback

Price Range: $23,495 to $32,095

Your Price: Ask Us

I thought I'd try your free services since I didn't want all the drama and stress of negotiating the price. It worked! It was so easy to save money and I love my new car!Sonya S.
Los Angeles, CA

2014 Subaru Outback Overview

Price Range: $23,495 to $32,095

Your Price: Ask Us


Fresh off a 2013 refresh, the versatile 2014 Subaru Outback is back relatively unchanged and sporting the same rugged appearance and standard all-wheel drive for easier off-roading. This midsize crossover competes with other wagon-like SUVs like the Toyota Venza, Volvo XC60, and Honda Crosstour.

A 173-horsepower, 2.5-liter four-cylinder engine powers the base Outback model, with the 3.6R and 3.6R Premium models get a 256-horsepower, 3.6-liter flat six-cylinder engine. The boxer engine, a signature of Subaru vehicles, employs a horizontal (flat) design, which places the engine in-line with the drive train to maximize power and fuel efficiency. A six-speed manual transmission is offered standard, while a CVT or five-speed adaptive electronic automatic transmission are optional. Paddle shifters are available on the base/mid trims and standard on premium trim levels. The Outback also offers, of course, standard all-wheel drive.

The four-cylinder Outback delivers the better fuel economy ratings: 24/30 mpg city/highway, while the six-cylinder Outback pulls in ratings of 18/25 mpg city/highway.

The Outback includes cloth upholstery (leather upholstery is available) and ten-way power adjustable driver’s seat. Reclining rear seats are standard and the rear seatback folds in a 65/35-split configuration. Heated front seats are included with the All-Weather Package. Air conditioning is standard and dual-zone climate control is available. The base audio system includes a USB port with iPod integration, Bluetooth audio streaming, and hands-free phone connectivity. Premium audio systems are available, including a Harman Kardon premium audio system with HD and XM satellite radio systems. Other tech options include voice-activated GPS navigation with a seven-inch touch screen and a Power Moonroof Package with a power tilt/sliding-glass moonroof, auto-diming rearview mirror, and rear-vision camera.

The Outback features rugged styling with standard roof rails and integrated retractable cross bars for extra storage. An All-Weather Package includes a windshield wiper de-icer and heated side mirrors. Exterior styling accents include black folding side mirrors and body-color door handles. Body-color folding side mirrors and a front underguard are available. Standard wheels feature sixteen-inch steel covers, but the optional seventeen-inch, six-spoke aluminum alloy wheels are the more attractive option.

Standard safety features include dual stage front, side-curtain, and front seat side pelvis/torso airbags, antilock brakes with brake assist, traction control, and electronic stability control. A collapsible steering column and rollover sensor are included, and a rear vision camera and driver assistance system, with adaptive cruise control, pre-collision braking, and lane departure warning functions, are available.

The 2014 Outback remains an excellent all-weather vehicle, which thanks to its updated suspension is just at home on the road or the trail, in the sun or in the snow.

Secret 1: Consumer Incentives

Zero percent financing, employee discount, cash back, out-the-door price tags...

Most dealers work hard to offer the public competitive prices. These incentives can grab your attention, but they can also obscure the actual terms you're getting on your purchase.

How can you fully understand incentives to get the lowest possible price on your car?

Secret 2: Finance & Insurance

Most state franchise laws prohibit manufacturers from selling cars directly to the public, so the dealer will be your middleman. But in terms of financing and insurance, you can choose a bank or the dealer directly.

How can you determine what's in your best interest?

Secret 3: Additional Costs

Destination charges, taxes, license and title fees, advertising fees... When going to a dealership, you must ask for an explanation of any fee you don't understand. But you need to choose your battles wisely. Your local car dealer may have taken a loss or slim profit along the way, and your fighting over something like a doc fee when the deal is nearly wrapped up may be counterproductive.

In any case, there are many fees and charges in the sale process: some inevitable, others questionable.

How do you tell them apart?

Secret 4: Trade-in Value

If you currently own a car, it probably represents profit. The question is, whose profit will it be?

With few exceptions, you'll get the most money for your used car by selling it privately. That's because dealers pay wholesale prices — not retail prices — for used cars, and they sell them at retail.

Your current car's value can be used to lower the price on your new car. However, most people underestimate their used car's value when going to a dealership.

How can you maximize your value?

Secret 5: Dealer Holdback

The car manufacturer holds back a fraction of the price of all vehicles the dealership sells. Then, it returns the money to the dealership, usually on a quarterly basis.

Dealer holdback began its life as a safety net that ensured the manufacturers would have a security deposit of sorts if a dealership missed payments, and the dealerships would have money on hand to cover overhead costs when the holdback was returned.

How can you take advantage of dealer holdbacks to get the bottom line price?

Secret 6: Dealer Incentives

Unlike consumer incentives, dealer incentives are factory-to-dealer incentives that reduce the dealer's true cost to buy the vehicle from the factory to below invoice.

Manufacturers offer these incentives on a regional basis to generate sales on specific models. These incentives are sometimes referred to as "spiffs," and they can touch off competition among dealers to move slower-selling stock.

For instance, a dealer incentive may kick in when a certain sales target is reached, with each subsequent sale resulting in a higher factory-to-dealer rebate.

How can you benefit from that?

Get your free quote above and we'll tell you these secrets.
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